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Disappointed customer holding a counterfeit product – a costly hit to customer lifetime value.
  • July 12, 2025
  • Abhijeet Kumar
  • 2716 Views

Why Every Counterfeit Product Sale Is a Customer Lost for Life

Imagine this scenario: A customer excitedly purchases what they believe

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Smart label applied to an automotive part for supply chain tracking
  • July 4, 2025
  • Abhijeet Kumar
  • 1588 Views

Why Automotive OEMs Are Turning to Smart Labels for Supply Chain Transparency

The Growing Challenge in Automotive Supply Chains Today’s automotive OEMs

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Why Traceability Is the New Standard in the U.S. Supply Chains
  • June 20, 2025
  • abhijeet
  • 2119 Views

Why Traceability Is the New Standard in the U.S. Supply Chains

In the past, supply chains were designed for efficiency, not

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Technician using ARVO’s high-tech traceability tools to verify genuine auto parts in a modern service center, ensuring safety and trust in India's aftermarket sector.
  • June 16, 2025
  • abhijeet
  • 2541 Views

Accelerating Ahead: India’s Automotive Aftermarket Boom and the Battle Against Counterfeiting

India’s automotive aftermarket sector is experiencing unprecedented growth, with experts

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Counterfeit Goods in America: A Growing Threat to Businesses and Consumers
  • June 6, 2025
  • abhijeet
  • 2323 Views

Counterfeit Goods in America: A Growing Threat to Businesses and Consumers

Counterfeit goods have evolved from street-corner scams into a high-tech,

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Why AI Is the Future of Product Authentication: What Brands Must Do Now
  • May 16, 2025
  • abhijeet
  • 1741 Views

Why AI Is the Future of Product Authentication: What Brands Must Do Now?

In a world increasingly flooded with counterfeit products, protecting authenticity

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Real-Time Scan Dashboards
  • May 3, 2025
  • abhijeet
  • 1745 Views

Real-Time Scan Dashboards: A Game-Changer in Brand Protection and Counterfeit Detection

Counterfeiting is no longer a back-alley operation. It’s organized, digital,

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Inside the Fake Factory: Why the Indian Automotive Industry Is Vulnerable to Counterfeits
  • May 1, 2025
  • abhijeet
  • 2390 Views

Inside the Fake Factory: Why the Indian Automotive Industry Is Vulnerable to Counterfeits

The automotive industry in India is thriving, with record vehicle

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Automotive Value Chain
  • April 25, 2025
  • abhijeet
  • 1663 Views

Protecting the Automotive Value Chain: How Top Brands Are Fighting Counterfeiting

Counterfeit automotive parts are a growing threat to the global

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The Future of Anti-Counterfeiting Technology in Modern Packaging
  • April 11, 2025
  • abhijeet
  • 2795 Views

Invisible Watermarking: The Future of Anti-Counterfeiting Technology in Packaging

What if the key to stopping counterfeits was something you

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Recent Posts

  • Automotive recall management showing how part-level traceability reduces recall cost and scope
    26 December, 2025Automotive Recall Management: Why
  • Counterfeit automotive spare part showing aftermarket counterfeit parts causing P&L losses, warranty costs, and automotive recall risk for OEMs.
    19 December, 2025The True Cost of
  • Financial impact of counterfeit auto parts crisis causing revenue leakage for Indian automotive OEMs.
    05 December, 2025The ₹30,000 Crore Leak:
  • 20 November, 2025Pharma Serialization vs. Non-Cloneable

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